Service · Local SEO

Local SEO that actually books the work.

One team, one dashboard, one number. We run your Google Business Profile, local citations, review flow, on-page SEO, technical SEO and local link building as one connected engagement, so the work shows up as tracked calls, form submissions and booked jobs.

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Why it hurts

Why most local businesses lose to weaker competitors.

The local pack does not reward the best business. It rewards the best-optimized business, which is why a newer competitor with fewer reviews can outrank a firm that has served the town for thirty years. Four reasons this happens, over and over.

01

Incomplete Google Business Profile

Half the fields blank, the wrong primary category, no service list, a handful of old photos. A competitor who filled theirs in properly shows up in the map pack ahead of you.

02

Stale, inconsistent citations

Your name, address and phone read differently across the directories Google cross-checks. Every mismatch is a small trust signal working against you.

03

Unmanaged reviews

Nobody asks for reviews on a schedule. Nobody replies within a business day. Google notices, and so does every prospect reading before they call.

04

Vanity keyword targeting

Chasing "roofer" (impossibly broad) when the money is in "TPO roof repair Cypress" and the similar phrases nobody in your city is optimizing for.

Frequently asked

What owners ask about this.

Quick answers to the questions that come up while reading the list on the left.

Why do smaller competitors outrank us?

They set up their Google Business Profile properly, cleaned up their citations and built a review flow. It looks like magic, but it is a checklist most established businesses never got around to.

How do I know if my profile is set up correctly?

The free 48-hour audit checks every field, category and photo. Most profiles we look at have fixable issues on day one, before any ongoing work starts.

How fast can we move into the map pack?

Neglected profiles often show the first movement within a few weeks. Top 3 for competitive terms usually takes 3 to 6 months. The audit sets a realistic expectation per keyword before you sign anything.

Do we need to fix all four at once?

No. We prioritize from the audit: usually the profile and citations first because they show results fastest, then reviews, then keyword and on-page work through months two to six.

What if we already work with an SEO agency?

We do second-opinion audits. If your current agency is doing good work, we will tell you and step away. If not, the audit shows exactly what to fix, with or without us.

Why bundle

One system, not five checklists.

Many agencies sell local SEO the way a restaurant sells sides: the profile here, citations there, reviews on a separate invoice, each with its own dashboard and weekly email. It is efficient for the agency and expensive for you.

We bundle because these parts are one system. A well-optimized profile is worth more when your details match across the directories Google checks. A review flow is worth more when the replies use the words your service pages already rank for. A link to the wrong page moves nothing; a link to the page we just wrote for that keyword moves it.

You get one dashboard, one monthly call, one direct line to the people doing the work, and one number at the bottom of the report that either went up or did not.

What's included

Five deliverables, one strategy.

The moving parts of every Local SEO engagement. Each can be audited on its own, and most owners want to see the audit before deciding what comes first.

01

Google Business Profile

Category audit, service list, regular posts, photos, Q&A and review replies. Often the highest-return asset in local search, and often only half set up.

02

Local citations & directories

Consistent name, address and phone across the directories that matter, and cleanup of the ones that do not. Chambers, industry directories and local associations.

03

Reviews & reputation

A request flow tied to finished jobs, reply templates, and reporting on what customers say, so asking is easy and a one-star review is a minor event.

04

Local keyword research

What people in your city actually type, not what a tool guesses. Neighborhood-level intent, service-specific pages and seasonal patterns.

05

Local link building

Partnerships, local press and sponsorships. Real relationships in your city, never bought and never from a link network.

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Reporting & owner call

One dashboard tracking rankings, calls and forms, a short written recap, and a monthly strategy call with the people doing the work.

The numbers so far

What the work has added up to.

Totals across our current clients, from the same rank tracking we report to them every month.

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Ranking keywords across our current clients
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Client keywords on Google's first page
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Case studies with real numbers
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Free audit turnaround
Timeline

Six weeks to ranked. Six months to dominant.

Every engagement follows the same rhythm. Weeks 1 to 8 are foundation; months 3 to 6 are compounding.

  1. 48 hours

    Audit

    A full local SEO baseline: profile, citations, reviews, keywords, links and competitor gaps, delivered as a report you keep.

  2. Weeks 1–3

    Quick wins

    Profile optimization and citation cleanup, the work that usually shows map pack movement first.

  3. Weeks 4–8

    Foundation

    Review flow launched, keyword targets locked, on-page briefs signed off and the first neighborhood pages shipped.

  4. Months 3–6

    Expansion

    Link building, more city pages and a steady content cadence. This is where the compounding starts.

Case studies

Real clients. Real work.

The three clients we're working with right now: a remodeler, an interior design studio and a pool company. Together they went from 41 ranking keywords in January 2026 to 242 in August.

107ranking keywords
Jan 2026: 30Added by Aug 2026: 77
General contractor, Cypress, TX

Modern Home Improvement & Remodeling

A Cypress remodeler with a strong offline reputation and a site that wasn't built to rank. We rebuilt the structure and wrote city-by-service pages for the bigger markets next door.

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Ranking keywords (from 30)
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Tracked keywords on page one
Read the case study →
100ranking keywords
Jan 2026: 1Added by Aug 2026: 99
Interior design studio, Cypress, TX

L. Meraki Interiors

A boutique studio with beautiful work and almost no search presence. We built its authority from scratch and rewrote the pages that bring in buyers.

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Ranking keywords (from 1)
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Tracked keywords on page one
Read the case study →
35ranking keywords
Jan 2026: 10Added by Aug 2026: 25
Pool service, Cypress, TX

Cabana Pools Aquatech

Five decades of reputation and a site that had lost most of its search visibility. We rebuilt it for the wider Houston market, one neighborhood at a time.

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Ranking keywords (from 10)
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Tracked keywords on page one
Read the case study →
Industry-specific

Local SEO, tailored to your industry.

Same core deliverables, different playbook. Each industry we specialize in has its own page with the keyword tables, page structure and tactics that only apply to that vertical.

Interior designer reviewing floor plans and material samples with a client at a design studio table
01 · Design

SEO for Interior Designers

Portfolio-first sites, service-area targeting, and consultation-driven websites for residential and commercial design firms.

Explore →
Three general contractors in hard hats reviewing building blueprints together at a residential construction site during sunset
02 · Construction

SEO for General Contractors

Multi-service SEO, trade-specific landing pages, and call tracking that ties every lead to the project type and the neighborhood.

Explore →
Med spa provider reviewing a treatment plan on a laptop with a client at the consultation desk
03 · Aesthetics

SEO for Med Spa Owners

Treatment-page SEO, HIPAA-safe review workflows, and pre-consultation funnels for aesthetic clinics and injectors.

Explore →
Pricing

From $1,850/mo. Cancel after month three.

Every engagement starts with a free 48-hour audit and a 30-minute strategy call. If we are the right fit, we start at $1,850/month for solo operators and $2,400/month for teams. Three-month minimum to give the work time to compound; month to month after that. Custom quotes for multi-location and franchise businesses.

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FAQ

What people ask about our Local SEO service.

The direct answers most owners want before signing anything.

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Book a 15-min call.

If your question isn't in the list, book a short call and we'll answer it. No sales pitch, no proposal template.

Book a free call →

How fast do I see results?

Profile and citation work usually shows visible movement within a few weeks. Competitive terms, the ones that turn into paid work, take 3 to 6 months. The audit sets a realistic expectation per keyword before you sign anything.

Can I buy these deliverables individually?

Yes. Each is available on its own. The bundle costs less than buying them separately, and the parts reinforce each other: a link to a page we already optimized moves more than a link to one we did not.

Do you sub-contract?

No. The people you talk to are the people doing the work. No offshore content mill, no rotating juniors. When you email us, one of us replies.

Do I need a new website?

Usually not. We audit what you have, fix the technical issues holding rankings back, and add the schema and conversion elements that are missing. A rebuild is only the right call if your platform is actively fighting the SEO work.

Are there long-term contracts?

Three months to start, because that is how long the work takes to show. After that it is month to month. Cancel with 30 days' notice and keep everything we built: pages, dashboards and review flows.

What if I already run paid ads?

Local SEO builds the pipeline for the months ahead; ads deliver leads today. Many businesses run both, and the search data we surface (which queries convert, which neighborhoods respond) helps the ads too.

Free audit

Get the full picture of your local search, free.

A written report on your Google Business Profile, technical SEO, keyword gaps and competitors, with prioritized next steps. Delivered within 48 hours. No sales pitch, just an honest read on where your business stands.

  • Google Business Profile review with category and photo audit
  • Top 10 local keyword map for your service area
  • Two direct competitors compared side by side
  • Technical SEO and on-page red flags, in priority order
  • 30-minute call to walk through the report
  • No sales pressure: the audit stands on its own

One reply from a human within 48 hours. Your details stay with us. No newsletters, no nonsense.

Get in touch

Let's make your good work easier to find.

Tell us where you are on the map and what you're trying to move. If we're not the right fit, we'll point you to someone who is. That happens more often than you'd think.

Working with local businesses across the US
hey@codetoconversion.co
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A few details, then we'll take it from here

No sales calls. One reply from a human within one business day.